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Home > Results > MidWest Truck Parts (US)

Developing a new e-commerce solution with a brand full of character

The Customer Story

MidWest Truck Parts & Service, formerly MidWest Spring & Chassis has been in the same Denver location since 1968. They have been leaders in the suspension business for the Rocky Mountain region for over 40 years. All MidWest’s business has traditionally been done over the counter, or over the phone.

The Driver for Change

The Founders of MidWest Trucks are entrepreneurs at heart and have always had dreams of bringing a vision to life for a digital / e-commerce business with a difference.

MidWest Truck Parts (US) image.

Solutions Delivered

Watch this space!  The new ecommerce platform will be launching this Summer, and it is going to rock the trucking world, mark our words!

Not only that, but the branding that we’ve collectively created is unique, compelling and different. We are very proud of it.

The Results Achieved

We have solved some of the truck part industry's biggest problems through this platform and we can’t wait until it hits the market! Watch this space!

MidWest Truck Parts (US) image.

Howard Siegel, Managing Director, MidWest Truck Parts.

"From the moment we met the LTF team in Denver, Colorado, we were impressed with their knowledge and enthusiasm. When we shared our vision for this venture with them and listened to their ideas on how it could be achieved, we knew we were in safe hands and that has proven to be true ever since. We are so excited to launch this new venture with LTF in 2017!"

Recent Brand Shaping work: See more results